Privacy Policy

PRIVACY POLICY

Last Updated: 2025

This Privacy Policy describes how CrossFit Paragon (“CrossFit Paragon,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information.

 

This Privacy Policy applies to personal information we collect online, including through our website, forms, applications, and other online services (collectively, the “Online Services”), and offline, including at our physical locations, studios, programs, events, or communications.

 

For purposes of this Privacy Policy, “personal information” has the same meaning as defined under applicable privacy laws and does not include publicly available or de-identified information.

 

We encourage you to review this Privacy Policy carefully and periodically for updates.

Summary of This Privacy Policy

This Privacy Policy explains:

  • What personal information we collect
  • How and why we collect and use personal information
  • How we protect and retain personal information
  • How we share personal information
  • Your privacy rights and how to exercise them

What Personal Information We Collect

We may collect the following categories of personal information:

  • Identifiers (such as name, email address, phone number, IP address)
  • Characteristics of protected classifications (such as age or gender, where permitted)
  • Commercial information (such as services purchased or considered)
  • Internet or electronic activity (such as interactions with our website)
  • Payment information (processed securely through third-party providers)
  • Geolocation data (where permitted)
  • Sensitive personal information, including health or fitness-related data, only where permitted by law or with your explicit consent

How We Collect Personal Information

We may collect personal information:

  • Directly from you, including when you complete forms, register for services, sign up for emails or text messages, schedule sessions, attend classes, make payments, or communicate with us
  • Automatically, through cookies, pixels, and similar technologies when you use our Online Services
  • From affiliates, partners, or service providers, such as scheduling platforms, payment processors, CRM systems, or analytics providers

How We Use Personal Information

We may use personal information to:

  • Provide and improve our services and programs
  • Process payments and transactions
  • Communicate with you regarding scheduling, reminders, updates, or service-related notices
  • Send marketing or promotional communications only when you have explicitly opted in
  • Operate advertising and marketing campaigns
  • Conduct surveys, promotions, or events
  • Comply with legal obligations and protect our rights and safety

SMS & Text Messaging Disclosure (A2P COMPLIANCE)

If you provide your phone number and explicitly opt in, CrossFit Paragon may send you:

  • Transactional text messages, such as appointment reminders or service updates
  • Marketing or promotional text messages, if separately consented to

Message frequency may vary.
Message and data rates may apply.
You may opt out at any time by replying STOP.
For help, reply HELP.

 

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
Text message opt-in data and consent are never shared with third parties.

How We Protect and Retain Personal Information

We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no system can be guaranteed to be 100% secure.

 

We retain personal information only as long as reasonably necessary to fulfill the purposes outlined in this Privacy Policy or as required by law.

Sharing of Personal Information

We may share personal information with:

  • Service providers and vendors that perform services on our behalf (such as payment processing, customer support, analytics)
  • Legal or regulatory authorities where required by law

We do not sell or share personal information for third-party marketing purposes.

Your Privacy Rights

Depending on your location, you may have the right to:

  • Access or request details about your personal information
  • Correct inaccurate information
  • Request deletion of your personal information
  • Opt out of certain processing or marketing communications
  • Limit the use of sensitive personal information

You will not be discriminated against for exercising your privacy rights.

How to Exercise Your Privacy Rights

To submit a privacy request, please contact us at:

Email: privacy@crossfitparagon.com
Phone: +1 404-556-5885

We may need to verify your identity before processing certain requests.

Children’s Privacy

Our services are not intended for individuals under the age of 16, and we do not knowingly collect personal information from children under 16.

Cookies & Tracking Technologies

We use cookies and similar technologies to improve website functionality and user experience. For more details, please refer to our Cookie Policy.

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be reflected in the “Last Updated” date above.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact:

 

CrossFit Paragon
Phone: +1 404-556-5885

Address: 3907 Green Industrial Way Atlanta, GA 30341

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